Historically in many cultures there has been a shift from paternalism, the view that the "doctor always knows best," to the idea that patients must have a choice in the provision of their care and be given the right to provide informed consent to medical procedures.
for instance, with patients who do not want to know the truth about their condition.
For most physicians, the establishment of good rapport with a patient is important.
Some medical specialties, such as psychiatry and family medicine, emphasize the physician–patient relationship more than others, such as pathology or radiology.
The quality of the patient–physician relationship is important to both parties.